Pete D’Alessandro is co-founder of Campaign in a Box, a national consulting firm that specializes in progressive and first-time candidates. He lives in Des Moines and submitted this commentary prior to the Iowa Democratic Party’s State Central Committee meeting on January 28.

Two years ago, just after winning a seat on the Democratic National Committee, Jodi Clemens—who is one of the best grassroots organizers I have ever been around—ran for Iowa Democratic Party chair. Through the efforts of some longstanding establishment types, she was denied the position. I came to learn (off the record, of course) the winner’s positive qualities included not being “a Bernie person.” I think “Bernie person” is establishment code for not being “in the club.”

A full election cycle has passed, and we can now look at the results of that choice to bear hug the right-of-center, hide-under-your-desk establishment: total ballot box disaster.

The Republican Party of Iowa has reserved more than $1.1 million in television air time for six candidates seeking Iowa legislative seats in the Des Moines metro area, and will likely spend hundreds of thousands more to promote them on television during the final stretch of the campaign.

Documents filed with the Federal Communications Commission show the GOP plans to spend more than $650,000 on broadcast tv supporting Jake Chapman and Mike Bousselot, who are running in the party’s top two central Iowa Senate targets.

The party also will spend six-figure sums on tv ads for four Iowa House candidates in Polk or Dallas counties, whose commercials began airing last week.

Those numbers do not include any funds the GOP will spend on direct mail, radio, or digital advertising for the same candidates.

This post focuses on early tv spending on legislative races in the Des Moines market. Forthcoming Bleeding Heartland posts will survey other battleground Iowa House or Senate districts.