Jay Howe wrote the following guest column at the request of the Chicago host committee that recently recognized Jesse L. Jackson on the 35th anniversary year of his historic run for the U.S. presidency.

Yes, those were the days, 1987-88! It all made quite an impact. We deliberately juxtaposed Jesse Jackson from South Chicago into rural, white, farm country Iowa. It worked well to raise his national visibility, eventually helping him win several state Democratic primaries. The first African American to rise as a viable presidential candidate.

National farm leader Dixon Terry of Greenfield, Iowa met Jackson at the 1984 Democratic National Convention in San Francisco. The two of them recognized the potential for including family farm agriculture and rural places in Jackson’s political coalition. The 1980s saw many family-scale farms in deep financial trouble because of high borrowing costs and commodity prices below costs of production.

So in January 1987, it all flowed into the Jackson exploratory event on Superbowl Sunday at the United Methodist Church in Greenfield. When Jackson witnessed a packed house of small-town and farm folks show up in southwest Iowa, that was “it”!

John Norris grew up in Red Oak, Iowa, and now lives in Des Moines. He delivered these remarks at the Jesse Jackson campaign reunion at the Rainbow PUSH Community Hall in Chicago on July 15, 2023.

I am John Norris. I was the first person hired in Iowa for the Jesse Jackson 1988 campaign, serving as Jesse’s Iowa State Director. After the Iowa caucuses I worked for a while in his national headquarters, then organized several western states, and continued on through the Democratic National Convention in Atlanta.

Also here today from Iowa are George and Patti Naylor from Greene County and David Leshtz from Johnson County. George and Patti are Iowa farmers; nothing says “white voter” quite like “Iowa farmer.” I think it is fair to say the Naylors are on the left spectrum of the Democratic Party, but in ’88 Jesse had support from liberal farmers to conservative farmers like Steve and JoAnne Heaberlin from Pleasantville. All over Iowa I witnessed farmers hugging Rev. Jackson and sometimes crying as he connected economic injustice from rural Iowa to urban Chicago.

David Leshtz is from Iowa City. He is a great organizer, but he had to take on the “I like Jesse, but” crowd. You know, those academic liberals who said, “I really love Jesse, but he can’t win.” David, who was also a Jackson ’84 supporter, did a great job challenging that “but” crowd. He helped build a stellar organization in Johnson County and continues the fight for economic and social justice to this day.

Scott Syroka is a former Johnston city council member.

Democrats have a major opportunity to increase their appeal in rural America, thanks to the policy framework crafted by President Biden, which he laid out in his June 28 address on Bidenomics in Chicago, Illinois.

While Democrats have successfully embraced Bidenomics to pass legislation like the American Rescue Plan, Bipartisan Infrastructure Law, CHIPS Act, Inflation Reduction Act, and beyond, they haven’t done enough to champion Bidenomics through a rural-specific lens.

By using this framework to present a vision for an inclusive rural economy, rather than the trickle-down status quo of exploitation, Democrats can draw a clear contrast with their Republican opponents.

If they choose to seize this opportunity, Democrats can begin to stop the electoral bloodbath in rural areas, shrink the margins, and maybe even start to win again.

The forgotten history of America’s family farm movement and its fight for parity shows us how.

Scott County activist Emilene Leone joined the statewide steering committee for John Norris last month. Bleeding Heartland welcomes guest posts advocating for candidates in competitive Democratic primaries. Please read these guidelines before writing. -promoted by desmoinesdem

I am strongly endorsing John Norris for Iowa governor, and I encourage all concerned parents here in Iowa to do the same. John Norris is the best choice to protect Iowa’s future for our children.

If you haven’t had a chance to hear directly from the Democrats running for governor, Bleeding Heartland has you covered with audio and highlights from the speeches at Thursday night’s big Hall of Fame event in Des Moines.

A big name in Iowa Democratic politics recently moved back to our state after nearly six years in Washington and two abroad.