Google Trends is a neat little tool created by Google to chart how popular a search term has been over a given length of time–in the standard search, it's a few years' time. The tool then links spikes in search volume to news stories that came out about the time of the spike in public interest in the term. It also tells the top three cities where people are looking for this term. I ran the full names of the top democratic candidates through this tool and I'll share the results with you in no particular order.
Check it out for yourself: http://www.google.com/trends
“Hillary Clinton”:
Peaked: Jan 21, 2007
Story: Entered 2008 race
Trending: flat for most of 2007, up since August
Top Three Cities: Washington DC; New York, NY; Boston, MA
“Barack Obama”:
Peaked: July 27, 2004
Story: 2004 Convention Speech
Trending: flat for most of 2007, up sharply this last week
Top Three Cities: Chicago, IL; Washington DC; Austin, TX
“John Edwards”:
Peaked: July 6,2004
Story: Picked as Kerry's running mate
Trending: Flat
Top Three Cities: Raleigh, NC; Washington DC; Boston, MA
“Bill Richardson”:
Peaked: Jan 21, 2007
Story: Entered 2008 race
Trending: Flat
Top Three Cities: Santa Fe, NM; Albuquerque, NM; Washington DC
“Joe Biden”:
Peaked: Jan 31, 2007
Story: Entered Race/made controversial comments
Trending: up sharply since August
Top Three Cities: Washington DC; Reston, VA; Philadelphia, PA
“Chris Dodd”:
Peaked: sometime in October 2007
Story: Unknown
Trending: up for the year, down since October's inexplicable peak
Top Three Cities: Meriden, CT; Hartford, CT; Des Moines, IA
For the record, can anyone explain why Dodd would have seen a spike in searches for his name around late October?
