# Advertising



New Obama ad: "We view Mitt Romney as a job destroyer"

The word “devastating” is overused in political commentary, but I can’t think of a better way to describe the television commercial President Barack Obama’s re-election campaign rolled out today. The fifth commercial the president’s team has run in Iowa since the beginning of April is in my opinion the most effective by far. (The previous ads claimed Republican Mitt Romney “stood with Big Oil,” accused Romney of shipping jobs overseas and maintaining a Swiss bank account, put a positive spin on Obama’s record, and highlighted the unpopular decision to bail out the auto industry.)

The new spot is two minutes long and features workers who lost their jobs after Bain Capital took over GST Steel in Kansas City. The video and transcript are after the jump. UPDATE: Added a new web video from the Romney campaign and two new anti-Obama commercials the American Future Fund is running on cable television in several swing states.

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New Obama tv ad: You don't quit, and neither does he

President Barack Obama’s campaign launched a new television commercial today in nine swing states, including Iowa. The 60-second spot and annotated transcript are after the jump. This commercial focuses on how the president dealt with the challenges facing him when he took office. Unlike the Obama campaign’s last tv ad, this one does not mention his Republican opponent, Mitt Romney.

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IA-02: Dolan goes up on television

Republican Congressional candidate Dan Dolan launched his first television commercial yesterday, a little more than a week after his primary rival John Archer went up on the air. The video and transcript are after the jump. Up to now, Dolan has spread his message primarily through personal appearances around the district and direct mail.

A more extensive news roundup on the Iowa second Congressional district campaign is in progress. Any comments about that race are welcome in this thread. William Smith reported for The Hawk Eye that delegates to the second district Democratic convention on April 28 were solidly behind three-term incumbent Dave Loebsack. I have not been able to confirm whether his primary challenger, State Senator Joe Seng, attended the convention as well.

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New tv ads running for and against Obama in Iowa

President Barack Obama’s re-election campaign is launching a new television commercial today in Iowa, Virginia, and Ohio. The spot responds to a negative ad by the 501(c)4 group Americans for Prosperity, pivoting to an attack on future Republican nominee Mitt Romney. After the jump I’ve posted video clips and transcripts of those commercials and the latest anti-Obama ad from the 501(c)4 group American Future Fund.

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IA-02: Constitution is focus of Archer's second tv ad

Republican candidate John Archer has launched his second television commercial across Iowa’s new Congressional district. Follow me after the jump for the video and transcript.

Archer’s first television commercial ran for one night only on January 3. Last month his campaign ran a radio ad district-wide with a focus on gasoline prices and energy policy. Dan Dolan, the other Republican candidate in IA-02, has not placed any radio or television commercials but has spent a considerable amount on direct mail.

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Iowa Congressional 1Q fundraising news roundup

While many Americans dread tax day, April 15 holds a silver lining for political junkies: the chance to read the latest federal campaign finance reports. Follow me after the jump for details on the money raised and spent by Iowa’s five U.S. House incumbents and five challengers between January 1 and March 31. Note: at this writing, Dave Loebsack’s primary challenger Joe Seng had not filed a quarterly report with the Federal Election Commission. I will update this post if one appears. He may not have raised enough money yet to trigger reporting requirements.

Click here for the latest voter registration numbers in Iowa’s four new Congressional districts.

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New Obama ad: Romney "stood with Big Oil"

President Barack Obama’s re-election campaign accuses Republican front-runner Mitt Romney of standing with Big Oil in a new television commercial running in Iowa, Colorado, Florida, Nevada, Ohio, and Virginia. The video and transcript of the Obama campaign’s second ad in Iowa are after the jump. It’s a direct response to an anti-Obama spot about high gasoline prices, which is now running in Iowa and other swing states.

The Obama campaign’s first television commercial in Iowa and other swing states focused on energy policy and criticized the “secretive oil billionaires attacking President Obama.”  

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IA-03: Latham on tv with attack on attack ads

Nine-term Republican Representative Tom Latham started running a new television commercial in Iowa’s new third Congressional district last week. The spot is a response to a negative commercial that the House Majority PAC is running against Latham. Within days, that Democratic super-PAC responded with yet another ad about Latham. Follow me after the jump for videos and transcripts.

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Final GOP Florida debate discussion thread

Newt Gingrich, Mitt Romney, Rick Santorum and Ron Paul spar tonight in Jacksonville, their last debate before next Tuesday’s Florida primary. Several polls released this week have shown slight leads for Romney, but Gingrich is still in contention. It helps that a couple of wealthy supporters have given a pro-Gingrich super-PAC $10 million. A large chunk of that money is funding anti-Romney television commercials in Florida.

CNN is broadcasting tonight’s debate, with Wolf Blitzer moderating. I’ll update this post later with highlights. Any comments about the Republican presidential race are welcome in this thread.

UPDATE: I’ve added an anti-Romney and an anti-Gingrich ad after the jump.

SECOND UPDATE: Post-debate thoughts are now below.

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Democratic Super-PAC running tv ad in IA-03, polled IA-04

The House Majority PAC, a super-PAC created last year to help Democrats win back control of the U.S. House, is running a television commercial criticizing Representative Tom Latham, the Republican candidate in Iowa’s new third Congressional district.

House Majority PAC is also showing interest in Iowa’s fourth Congressional district. Yesterday the group released topline poll numbers from eight House races, including the IA-04 contest between Representative Steve King and challenger Christie Vilsack.

Follow me after the jump for the anti-Latham ad video and transcript, as well as further details on the IA-04 poll.

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Weekend open thread: "Bain way" edition

Mitt Romney’s record at Bain Capital is under increasing scrutiny as opponents try desperately to stop him from winning next Saturday’s GOP primary in South Carolina. Some of the anti-Romney narratives can’t stand up to the same level of scrutiny. I’ve posted some links on the “Bain way” and other factors in the Republican presidential race after the jump.  

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IA-02: Loebsack on the Frontline, Republicans campaigning (updated)

In another sign that Iowa’s second Congressional district will be competitive next year, the Democratic Congressional Campaign Committee has added three-term Representative Dave Loebsack to its “Frontline” list of vulnerable incumbents. Meanwhile, Loebsack’s three declared challengers have been meeting and greeting Republican activists during the busy Iowa caucus season.  

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Iowa caucus news roundup, with final Des Moines Register poll

Is Rick Santorum rising fast enough to finish in the top two on Tuesday? The Des Moines Register’s final Iowa poll before the caucuses is one of many to show Santorum gaining strength. Representative Steve King and Senator Chuck Grassley made positive comments about Santorum’s campaign over the weekend. Although Rick Perry is criticizing Santorum’s record in Congress, there’s not enough time left to make an effective case against the latest “not Romney” through paid media.

The new Iowa polling numbers are after the jump, along with news from the stump and some candidates’ closing Iowa television and radio ads.

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Iowa caucus poll and endorsement news roundup

Six days before the Iowa caucuses, no Republican candidate has a clear lead, social conservatives remain scattered among several contenders, and new television commercials are launched on almost a daily basis. Numbers from the two latest opinion polls and news from the campaign trail are after the jump, along with some commercials currently showing on Iowa tv screens.

UPDATE: Added numbers from a new CNN poll and the latest Ron Paul tv ad.

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GOP caucus campaign and debate discussion thread

Seven Six Republican presidential candidates debate tonight in Des Moines, the first time the group has debated since Herman Cain left the race and former House Speaker Newt Gingrich became the front-runner. I plan to live-blog tonight’s debate here, but I wanted to post this thread early to give Bleeding Heartland readers a chance to talk about the race. Links and recent news from the campaign are after the jump.

UPDATE: Scroll down for the live-blog.

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IA-03: Rove's group launches second anti-Boswell tv ad

The Crossroads GPS group headed by former George W. Bush spinmaster Karl Rove is spending $160,000 to run a new commercial about Representative Leonard Boswell on television stations in Des Moines and Omaha. Those media markets reach most residents of Iowa’s new third Congressional district, where Boswell will face Republican Representative Tom Latham in 2012.

Like the first commercial Rove’s group ran against Boswell this summer, the new ad is dominated by boilerplate conservative talking points against House Democrats. The transcript and analysis are after the jump.

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Iowa Senate district 18: Early vote lead for Liz Mathis

UPDATE: More recent absentee ballot numbers are here, and a precinct-level analysis of the early voting is here.

Two weeks before the special election in Iowa Senate district 18, the number of absentee ballots requested and returned favored Democratic candidate Liz Mathis over Republican Cindy Golding by a two to one margin. Details are after the jump, along with other recent news about the race.

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New Ron Paul tv ad calls Perry "Al Gore's Texas cheerleader"

Representative Ron Paul just answered my question about which Republican presidential candidate would be the first to go after the new front-runner, Texas Governor Rick Perry. A 60-second television commercial going up in Iowa and New Hampshire presents Paul as a longtime supporter of Ronald Reagan, in contrast to Perry, who backed Al Gore’s 1988 presidential campaign. I’ve posted the video and transcript below.

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The questionable claims of Rick Perry's radio fan

Texas Governor Rick Perry hasn’t entered the presidential race and won’t be on the Iowa GOP’s Ames straw poll ballot next month, but a supporter just launched a central Iowa radio ad campaign backing Perry as a straw poll write-in. I had never heard of GrowPAC, which is paying for the pro-Perry commercials. After the jump I’ve posted the ad script, which makes unsupported claims about the Texas governor’s record. Perry’s fiscal decisions are nothing to write home about, and it’s a stretch to give him credit for job creation in Texas.

Background on GrowPAC founder David Malpass is also below. He may have more to gain from this ad campaign than Perry does.

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IA-03: Rove group runs tv ad, Boswell discusses break-in

The battle of the incumbents in Iowa’s third Congressional district will be one of the most closely-watched House races in the country in 2012. Yesterday Karl Rove’s 501(c)4 group Crossroads Grassroots Policy Strategies launched a television commercial targeting eight-term Democrat Leonard Boswell. Similar spots went up against nine other Democratic incumbents, part of a $20 million summer advertising campaign by Crossroads.

Meanwhile, local media have devoted heavy coverage to the reported break-in attempt at Boswell’s southern Iowa farm on Saturday night. The latest comments from Boswell, his wife Dody Boswell, and law enforcement officers are after the jump, along with the Crossroads ad and annotated transcript.

UPDATE: Law enforcement officers have arrested two suspects in the break-in. Details are at the end of this post, along with statements from Leonard and Dody Boswell.

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New Pawlenty ad spins candidate as a winner

Former Minnesota Governor Tim Pawlenty started running his presidential campaign’s second television commercial in Iowa today. The 30-second spot describes victories for Pawlenty in battles with public workers and Democrats in Minnesota.

Most of the Republican presidential candidates haven’t launched paid advertising in Iowa yet, but Pawlenty needs to make headway before the Republican Party of Iowa’s straw poll in Ames, now less than six weeks away. His camp also appears to be feeling pressure to halt Representative Michele Bachmann’s momentum in Iowa.

The video, annotated transcript and other news from the Pawlenty campaign are after the jump.  

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Rick Santorum's first radio ad in Iowa (with transcript)

Former U.S. Senator Rick Santorum is back in Iowa today, meeting and greeting potential caucus-goers in Denison before attending a “Trunk & Tusk” reception at a farm near Holstein later in the afternoon. Tonight he headlines an event for the Ida County Republican Party, and tomorrow he will join the Iowa Tea Party bus tour in Spencer.

Starting this week, Santorum will reach Iowa Republicans though the radio as well. His first commercial went up yesterday on nationwide satellite radio and hits the airwaves in Iowa, New Hampshire and South Carolina later this week. The campaign didn’t release the size of the ad buy.

You can listen to Santorum’s 60-second spot at his presidential campaign website. I’ve posted my transcript after the jump, along with some analysis of the message and what’s notably absent from the message.

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IA-03: Closing arguments for Leonard Boswell and Brad Zaun

In a few hours we’ll know whether seven-term Representative Leonard Boswell foiled Iowa Republicans again. For months the third Congressional district was considered a tossup race, and Republican Brad Zaun led in two GOP internal polls released this summer. However, Boswell has led the most recent polls. The Hill commissioned a survey in mid-October that found Boswell beating Zaun 49 percent to 37 percent. According to Tim Sahd’s final rankings for the National Journal, IA-03 isn’t among 90 House seats most likely to change hands.

If Boswell survives a Republican wave election, it will be good news for Iowa Democrats, but not for people who hate negative political advertising. Beginning in August, Boswell and the Democratic Congressional Campaign Committee simply buried Zaun. Bleeding Heartland discussed early commercials for this race here and here. Details on the closing arguments from both sides are after the jump.

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IA-02 roundup: Miller-Meeks knocking on the glass ceiling

For your “no one could have predicted” file: going into today’s election, Mariannette Miller-Meeks is the Iowa Republican U.S. House challenger considered to have the best chance of winning. When she announced plans to run in the second Congressional district again last year, I thought she was way too conservative to have a shot against two-term incumbent Dave Loebsack. IA-02 has a partisan lean of D+7, and Miller-Meeks received less than 40 percent of the vote in 2008. For months the district was considered safely Democratic, while Iowa’s third Congressional district was rated a tossup.

Loebsack is still favored to win a third term, according to most election forecasters. The early vote numbers look strong for Democrats in his district. That said, Miller-Meeks has a realistic chance to become the first woman elected to Congress from Iowa, especially if Democratic House losses are on the high end of forecasts (60 to 80 seats).

Follow me after the jump for more on how Miller-Meeks and Loebsack have appealed to voters since the last time Bleeding Heartland discussed this race in detail.

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Final IA-01 news roundup: A test of outside spending power

Greeting workers at Davenport’s Oscar Mayer plant at 5 am today, Representative Bruce Braley said, “This is where you get a feel for what politics should be.” No doubt retail campaigning is more fun than being on the receiving end of about $1.6 million in spending by the American Future Fund and U.S. Chamber of Commerce. Most handicappers have Braley favored to win re-election; if he loses tonight, the conservative groups that put this race on the map will get much of the credit.

After the jump I review the campaigns waged by Republican challenger Ben Lange, Braley and the groups targeting each candidate in Iowa’s first Congressional district.

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IA-Gov: Closing arguments for Branstad and Culver

For most of this year, Governor Chet Culver wasn’t campaigning as actively as Republican Terry Branstad, but the governor has been making up for lost time. Since his third debate with Branstad on October 21, Culver has headlined dozens of campaign events around the state. The governor performed well in that debate and has sharpened his stump speech. Everywhere he goes, he says he feels the momentum that will win him another term.

While Iowa Democrats insist the polling trendlines favor Culver, Branstad has led in every poll released since he entered the Iowa governor’s race. His campaign has played it safe the last few weeks and appears to have avoided any “game-changing” mistakes.

A review of recent Branstad and Culver campaign messages is after the jump.

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IA-05: Closing arguments for Steve King and Matt Campbell

Lots of Democrats have had a tough year, but few candidates faced a more difficult task than Matt Campbell. He’s challenging Representative Steve King, who won his previous four elections in Iowa’s fifth Congressional district with 62 percent, 63 percent, 59 percent, and 60 percent of the vote. Campbell isn’t just running for Congress in a Republican year, he’s running in Iowa’s most conservative U.S. House district (partisan voting index R+8). IA-05 also happens to be Iowa’s largest Congressional district (32 counties) and the most expensive district for advertising. Campbell’s opportunities for raising his name recognition were limited, because King maintained his perfect record of never debating an opponent. All four other U.S. House incumbents debated their challengers at least once.

King was so relaxed about his re-election campaign that he spent most of last week touring other parts of Iowa with the anti-retention Judge Bus.

Follow me after the jump for video clips, transcripts and some comments about King and Campbell outreach to voters in IA-05.

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GOP Secretary of State candidate on tv in home region

It’s been a while since my last post on the secretary of state race. Republican Matt Schultz is still running the radio commercial I described here, at least in the Des Moines market. I noticed today that his campaign posted a 30-second television commercial on YouTube on October 21. Schultz is a Council Bluffs City Council member, and the script of this ad sounds like it’s running only in the Omaha/Council Bluffs viewing area.

The video and transcript are below.

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IA-Sen: Closing arguments for Grassley and Conlin

If the Des Moines Register’s new Iowa poll is accurate, Senator Chuck Grassley will cruise to re-election by a similar margin to his last four victories. However, Roxanne Conlin hasn’t thrown in the towel. She spent the final weekend campaigning around the state with Governor Chet Culver and other Democrats. Her schedule is packed for Monday too. Grassley hasn’t held many public events in the past week, but you can hardly turn on a television in Iowa without seeing one of his commercials.

As usual, most Iowa newspapers have endorsed Grassley for re-election, including the Des Moines Register, Cedar Rapids Gazette, Mason City Globe-Gazette, Sioux City Journal, Dubuque Telegraph-Herald and Quad-City Times. Rare exceptions include the Iowa City Press-Citizen (“Conlin can become the senator that Grassley should be by now”) and the Burlington Hawk-Eye (“Roxanne Conlin has not earned this endorsement so much as Grassley has turned his back on it”).

Bleeding Heartland discussed the Senate candidates’ only debate here. It looked like a tie to me, which is as good as a win for the candidate who’s ahead. Closing tv ads and campaign themes for Grassley and Conlin are after the jump.

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AG race: Parties trade allegations over campaign funding

Television commercials on the Iowa attorney general race remain in heavy rotation statewide, and over the weekend both parties raised questions about how that advertising was funded. Republican Party of Iowa Chairman Matt Strawn demanded an investigation yesterday into loans received by Attorney General Tom Miller’s campaign. The Iowa Democratic Party highlighted heavy spending in support of Republican Brenna Findley by outside groups, some of which don’t disclose their donors.

Follow me after the jump for more details.

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Weekend open thread: Campaign ads and zombie lies

How’s your weekend going? Don’t forget to enter Bleeding Heartland’s election prediction contest if you think you know Iowa politics.

It’s Halloween and probably the last weekend for political commercials on Iowa television until Republican presidential candidates start running ads next year. Negative ads far outnumber positive ones, especially in the Iowa House and Senate races.  Judging from this blog’s traffic, a lot of people are searching for information on “Iowa heated sidewalks,” presumably because Republican House candidates are using the “heated sidewalks” canard against many Democratic incumbents. I also see references to flowerpots or trolleys in Des Moines and Iowa’s so-called billion-dollar deficit that doesn’t exist. Bleeding Heartland readers in other Iowa media markets have told me they see similar claims in ads for Republican statehouse candidates.

Many commercials feature “zombie lies,” claims that have been debunked repeatedly.  

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