Julie Stauch is a candidate for Iowa Democratic Party chair with a lot of experience on Democratic campaigns. -promoted by desmoinesdem
“The first step towards getting somewhere is to decide that you are not going to stay where you are.” JP Morgan
How do you begin to get an understanding of what is working and what is not working with an organization the size and scope of the Iowa Democratic Party? One way is to start with thematic analysis, an anecdotal way to gather information from within a group of people. How does it work? You ask the same questions of each person in a one-on-one conversation. Then you listen for common themes, new ideas, and where you have the kind of consensus that makes implementing change easier.
Since the election I’ve spoken with thirty-three individual Iowa Democratic activists from all across the state, asking each person the same four questions:
1. What are the problems facing the Iowa Democratic Party?
2. What are the opportunities?
3. What would a successful Iowa Democratic Party look like?
4. What are the obstacles between your vision of success and where we are right now?
The good news is that there’s a tremendous amount of consensus on the problems and opportunities.